Both our ‘101’ and ‘Is It Important?’ lead nurturing articles discuss the essence of why you should engage in this practice. We will now look at why it is also important to know how to measure your company’s nurturing technique. After all, it is difficult to… Read More »Is Your Lead Strategy Correct? These Metrics Will Tell You
In our Lead Nurturing 101, we went into the details of what lead nurturing is and gave a general overview of how its conducted. In this article, we are going to look into why this practice is important and why your business should already have… Read More »Why You Need To Do More Than Just Generate Leads
Picture this… You are browsing through the world’s leading franchise portal (that’s Franchise Direct by the way!) and you come across a business opportunity that fits exactly what you are looking for. You fill in your details, await a call, or an email, or even… Read More »Lead Nurturing 101 And Why Your Franchise Needs It